- Be yourself. Do not lose sight of the purpose and mission of the video. Be yourself and loosen up when speaking.
- Remember that nothing is perfect in online videos unless you have a professional editor, so just have fun and keep the goal in mind.
- Practice before posting the final video. Do a few dry runs before taping and publishing.
- Create a series of ongoing videos or stories, so users will be hooked and want to learn more.
- Do more than just talk. People don’t want to sit and watch a person just talking to the camera. Make it exciting and interesting as well as fun.
- Try to limit the video to a couple of minutes if possible. After about two and a half minutes, users generally tend to lose interest and move onto something else.
- Stick to a schedule if you record a series, otherwise people will just give up on the videos. Be sure to release the next ones on time.
- Have a sign off that people will remember, then stick to it. This creates a sense of branding.
Ask for feedback from your viewers. Some people will not comment unless you ask them to.
Fired UP for Your Future,
Dan Giordano
Tags: Couple Of Minutes, Giordano, Goal In Mind, Professional Editor, Traffic
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